ChatGPT Ads · ChatGPT advertising agency
Agentic ChatGPT ads agency: reach your buyers in the conversation where they ask for a solution.
ChatGPT ads went live in 31 European countries on 24 August 2026. Our agents set up and check your campaigns, context hints, spend and tracking, and our paid media experts approve every change. It’s early, and we’re learning the platform now so you don’t pay for the learning later.
★★★★★ 5.0 from our clients · 15+ years running paid media in the team · Month-to-month
Why ChatGPT ads, and why now
Around 900 million people use ChatGPT every week. In a conversation, people describe their situation and what they need, so there is more intent and more context around the ad than around a search.
The targeting is contextual: the ad is matched to the topic, language and approximate location of the conversation, and in the EEA ads are not personalised. There are no keywords, so the context hints and the landing page do the targeting.
Few advertisers are on the platform yet compared with LinkedIn, Google or Meta. In our view, this is the cheapest it is likely to be.
What you get
ChatGPT ads set up right, and checked every week
The agents do the setup and the checking, and nothing changes in your account before one of our paid media experts has approved it.
Campaigns and context hints
Campaign structure, ads and the context hints that steer which conversations your ads appear in, built to OpenAI’s ad policies.
Talk to us about ChatGPT adsSpend kept in check
End dates, account spending limits and bids checked on every pass, so the budget can’t run past what you planned.
Talk to us about ChatGPT adsTracking that counts real outcomes
The OpenAI pixel installed through Google Tag Manager, only real outcomes counted as goals, and the platform’s clicks compared with the sessions your analytics records.
Talk to us about ChatGPT adsWeekly reporting
Spend, clicks, cost per click and leads, reported every week.
Get a free ChatGPT Ads auditWhat we’ve learned so far
- It’s early. Targeting, conversion and measurement options on the platform are still developing, and we’re learning the platform now so you don’t pay for the learning later.
- Our own first test was a small sample. What it taught us: platform settings changed the price and the reach of the clicks, not what visitors did next. That depends on the offer and the landing page, so that is where we start.
- In one of our client accounts, organic ChatGPT traffic rose almost 50% after we launched their ChatGPT ads. Do ChatGPT ads affect ChatGPT organic traffic?
The experience behind the agents
- We run ChatGPT ads ourselves, on our own account and on other accounts.
- AI agents built for ChatGPT Ads: an account audit and a weekly optimisation pass, with every change approved by a person.
- 15+ years running paid media, LinkedIn, Google and Meta included.
- €10M+ of LinkedIn ad spend managed by our team.
What clients say
ChatGPT ads come as part of a plan, from €3,000 / month
Growth from a new channel takes more than the channel. One channel is a risk; two that feed each other work better. That’s why ChatGPT ads come with your other paid media in one plan, together with the measurement behind it.
- Core, €3,000 / month: up to two agent teams, for example paid media and search.
- Growth, €5,000 / month: up to four teams.
Want to test the channel first? Our two-month ChatGPT Ads pilot sets up the account, the tracking and the first campaigns for €3,000 (excl. VAT). The media budget is paid directly to OpenAI.
Month-to-month, and every price is on our pricing page.
Who it’s for, and who it isn’t
A good fit if:
- your team has real marketing and sales people, usually in a company of 50+, and your goals outgrow its capacity,
- there is growth work you know you should be doing in paid media and in new channels like ChatGPT that never gets done,
- you are expected to show what marketing brings in, not just what it costs,
- you want to use AI to grow, and you have someone in-house we can work closely with.
Not a fit if:
- you are in finance, health or legal: those advertisers can’t run ChatGPT ads outside the US,
- you are still looking for product-market fit,
- the company is very small, or the marketing budget cannot carry €3,000 a month,
- there is no one in-house to work with us.
How we start, and how we run your ChatGPT ads
- No kickoff fee, no startup project. You go straight onto the monthly plan.
- One short checklist, mostly access to your tools. Go through it with us on a call or do it yourself, about an hour of your time.
- The agents do the setup. Your ad account at ads.openai.com, the OpenAI pixel through Google Tag Manager, and a read of your landing pages. Work starts about two weeks after signing.
- A plan you approve. Our paid media expert sets the priorities, and you approve the plan before any work starts.
- The agents do the daily work, our experts approve every change before it goes live.
- A weekly report, so you see the progress every week.
Agents recommend, humans decide.
Book a call
Frequently asked questions
Ads shown in ChatGPT conversations, below the answer and clearly marked as sponsored. They went live in 31 European countries on 24 August 2026. The targeting is contextual: the ad is matched to the topic of the conversation, and in the EEA ads are not personalised.
No. Finance, health and legal advertisers can’t run ChatGPT ads outside the US. For everyone else, the ads have to meet OpenAI’s ad policies, and we check them before anything goes live.
It’s early, and we’re learning the platform now so you don’t pay for the learning later. Few advertisers are on it yet compared with LinkedIn, Google or Meta, and in our view this is the cheapest it is likely to be. Because the targeting and measurement options are still developing, we set up the tracking first and judge the channel on real outcomes.
ChatGPT ads come as part of a plan. Core, €3,000 / month, runs up to two agent teams, for example paid media and search. To test the channel first, the two-month pilot costs €3,000 (excl. VAT). The media budget is paid directly to OpenAI. See pricing.
We start with a free ChatGPT Ads audit or a call, and that’s where we decide whether we can be a good partner for you. If it doesn’t work, there’s no fixed term, you keep everything we’ve made for you, and we help hand over to your own team or a new agency. Only our AI agents stay with us.
Yes, if you already run ChatGPT ads. The free ChatGPT Ads audit checks spend safety, structure and context hints, ads and landing pages, measurement and traffic quality, and you get the findings ranked by impact in a 30-minute walkthrough. Get a free ChatGPT Ads audit.
Updated 12 October 2026.
Reach buyers in ChatGPT conversations. From €3,000 / month.
AI agents do the setup and the checking, and our paid media experts approve every change.