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Free Instagram ads audit · ready in 5 working days

Instagram ads audit: are your Reels, Stories and feed ads bringing in leads?

An audit of your Instagram advertising, format by format, done with read-only access to your Ads Manager and read by a Growth Strategist with 15+ years in paid media. You get the findings ranked by impact and a 30-minute walkthrough. Free, and if we don’t see a fit, we won’t make an offer.

★★★★★ 5.0 from our clients · 15+ years running paid media · Read-only access

What the Instagram ads audit covers

  • Formats and placements: Reels, Stories, feed and carousels, and whether each ad is made for the placement it runs in.
  • Creative: rotation, fatigue, and how the creative performs in each format.
  • Audiences and exclusions: size, overlap, and whether customers and employees are excluded.
  • Account and structure: campaign objectives, ad set logic and naming.
  • Budget and bidding: pacing, and cost per result against what a lead is worth to you.
  • Pixel, Conversions API and consent: does a lead actually get recorded, and only once.

Likes and views are easy to buy on Instagram. The audit looks at what each format brings in for your business, and where the budget goes without results.

What you get back

A report, ranked findings and a walkthrough

Your Instagram advertising read by a strategist, with nothing changed in your account.

A written report

Every finding with the evidence behind it, format by format, from your own account data.

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Findings ranked by impact

What to fix first, and why, in the order it matters for your budget.

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A 30-minute walkthrough

With the Growth Strategist who read your account, and the next steps in order.

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The experience behind the audit

  • 15+ years running paid media, and over €20 million in media budget managed.
  • Experience with some of the biggest companies in Finland, Europe and globally.

What clients say

How the audit runs

  1. You give read-only access. Analyst access to your Ads Manager. Nothing in your account can change, and you can remove the access any time.
  2. A Growth Strategist reads the account format by format: placements, creative, audiences, budget and bidding.
  3. The tracking gets checked: pixel, Conversions API and consent, so you know whether your leads are counted, and counted once.
  4. Findings ranked by impact, each with the evidence behind it.
  5. A 30-minute walkthrough of the findings and the next steps. Ready in 5 working days from access.

Your data

Your data is used only for your audit, never for AI training.

Rather talk first? Book a call.

Frequently asked questions

It is the same audit with a different focus. Instagram and Facebook ads run in the same Ads Manager, so we review both; this one puts Instagram formats and placements first. If Facebook is your main placement, see the Facebook ads audit.

Analyst access to your Ads Manager. We can’t change anything, and you can remove access any time.

No. This audit covers your paid Instagram ads in Ads Manager.

Ready in 5 working days from access, plus a 30-minute walkthrough.

Yes, and the findings are yours either way. If we don’t see a fit, we won’t make an offer. If we do work together, it’s a plan from €3,000 / month; see pricing.

Updated 12 October 2026.

Five working days to see what each format brings in.

Free, read-only, and walked through by a Growth Strategist.