Free Facebook ads audit · ready in 5 working days
Facebook ads audit: find where your Meta budget leaks.
An audit of your Facebook and Instagram advertising, done with read-only access to your Ads Manager and read by a Growth Strategist with 15+ years in paid media. You get the findings ranked by impact and a 30-minute walkthrough. Free, and if we don’t see a fit, we won’t make an offer.
★★★★★ 5.0 from our clients · 15+ years running paid media · Read-only access
What the Facebook ads audit covers
- Account and structure: campaign objectives, ad set logic, naming, and who can edit.
- Audiences and exclusions: size, overlap, and whether customers and employees are excluded.
- Creative and formats: rotation, fatigue and placements.
- Budget and bidding: pacing, and cost per result against what a lead is worth to you.
- Pixel, Conversions API and consent: does a lead actually get recorded, and only once.
- Landing pages: where the clicks go, and whether the page answers the ad.
Boosted posts and running Meta ads are not the same thing. A boost buys impressions and likes; a campaign built for leads needs the right structure and conversion data that tells Meta who becomes a lead. The audit shows which one your account is doing.
What you get back
A report, ranked findings and a walkthrough
Your Facebook and Instagram advertising read by a strategist, with nothing changed in your account.
A written report
Every finding with the evidence behind it, from your own account data.
Get your free auditFindings ranked by impact
What to fix first, and why, in the order it matters for your budget.
Get your free auditA 30-minute walkthrough
With the Growth Strategist who read your account, and the next steps in order.
Get your free auditThe experience behind the audit
- 15+ years running paid media, and over €20 million in media budget managed.
- Experience with some of the biggest companies in Finland, Europe and globally.
What clients say
How the audit runs
- You give read-only access. Analyst access to your Ads Manager. Nothing in your account can change, and you can remove the access any time.
- A Growth Strategist reads the account: structure, audiences, creative, budget and bidding.
- The tracking gets checked: pixel, Conversions API and consent, so you know whether your leads are counted, and counted once.
- Findings ranked by impact, each with the evidence behind it.
- A 30-minute walkthrough of the findings and the next steps. Ready in 5 working days from access.
Your data
Your data is used only for your audit, never for AI training.
Rather talk first? Book a call.
Frequently asked questions
Yes. Instagram ads run in the same Ads Manager, so the audit covers both. If Instagram is your main placement, see the Instagram ads audit.
Analyst access to your Ads Manager. We can’t change anything, and you can remove access any time.
Ready in 5 working days from access, plus a 30-minute walkthrough.
Then the audit shows what a campaign set up for leads would look like in your account, and what tracking it needs first.
Yes, and the findings are yours either way. If we don’t see a fit, we won’t make an offer. If we do work together, it’s a plan from €3,000 / month; see pricing.
Updated 12 October 2026.
Five working days to see where your Meta budget goes.
Free, read-only, and walked through by a Growth Strategist.